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From the Blog
Key Notes – Volume 04 Number 08
By Erv Drewek  /  Feb 24, 2017

Extend the Life of Your Direct Mail – Direct mail has consistently demonstrated the potential to create a lasting effect on consumers, and part of this is its proven ability to trigger a positive emotional response. But physical mail offers something else that digital advertising doesn’t:  staying power.  Many postal studies show that consumers have ...

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