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From the Blog
Key Notes – Volume 04 Number 02
By Erv Drewek  /  Jan 16, 2017

Connecting Direct Mail with Interactive Marketing – One of the main reasons direct mail marketing is so effective is because it is personal.  It connects to consumers’ senses in ways other forms of marketing simply can’t. Similarly, interactive marketing encourages consumers to become involved in the marketing.  It pushes them to somehow become engaged.  Fusing ...

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